Silence, Brand! 07.07.25: welcome back Tiny Chef, mullet mania, Popémon

🦀 TIKTOK M2 + summerween + Love Island USA drama + Philly trash strike + Lego x F1 + vtubers at dodgers stadium + bacon Cinnamon Toast Crunch + Goldfish carwash + who is Soham Parekh? 🦀

we hope your weekend was restful
we know you’re so glad to be back (lol)
and we’re glad you’re here with us /srs 🦀

🤿 need a good read to ease back in? ⬇️
our latest 🫧 Deep Dive 🫧 explores
why BTS content is taking over your fyp,
and how it’s shaping our dying internet 👀

if you were lucky enough to truly unplug
and eat a few hotdogs (or 70.5), 🌭
we’re here to get you up to speed 🔌⚡️

and there’s a LOT to talk about
like, we could fill an issue with
the Love Island drama alone!

in BIG news:

• American TikTok is inbound
  the code name is M2, and we’re not sure if that's short for “mark II” or something more sinister 🦀

• Tiny Chef is SAVED! 🤩
  truly a testament to the power of publicly shaming your employer

• TikTokkers are using Veo 3 to make racist & copyright-ignorant content
  days without AI-related incident: 0

anime is now certified mainstream™ according to netflix 🙂‍↕️
and manga is now a certified oracle™ according to Japanese airlines 😧

but our childlike wonder goes further than our love for animation:
(we say it a lot, but 2025 is truly all about play + escapism)

• lego is building F1 trophies

• adult arcades (for more than just gambling) are BACK 🕹️
  thank you, charles

• goldfish is sponsoring your next car wash?
  sure! why not! they’re the reason all those crumbs are back there in the first place

we’re warming up to tell you what’s trending… 🏋

• one crab, two outfits 🦀👗🩳
  (no, it has nothing to do with that... we verified.)

• you thought TikTok was going to let a trend die? #holyairball
  (this evolution is all about heartbreak 💔)

• allow us to crab out for a moment, bc:
  BEACH TREND ALERT 🚨🏖️🦀
  (working at the pyramids? these TikTokkers are the pyramids.)

that’s just the tip of the iceberg, baybee!
we’re getting ready for a full week, so
”drink some water and [dive in] when you’ve calmed down” :P

michaelsstores

A post shared by @michaelsstores

🦀📲 Viral Topics

TikTok building new version of app ahead of expected US sale, The Information reports (Reuters)
TikTok is reportedly developing a U.S.-specific version of its app as it prepares for a potential sale to American investors. This move comes as President Trump announced plans to begin talks with China about the platform’s future, signaling a new phase in the ongoing TikTok saga.

@therealcornpopPer the Information, I am NOT having a good time

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